Secondly, Web 2.0, the version of online content we grew up with, encourages and requires audience participation. This is social media. Unlike any other medium, we are expected to actively contribute to the internet, and for free. The internet is entirely based around unpaid labor. Me writing this post right now to go on your dash is unpaid labor, because if no one wrote posts there’d be no tumblr, nothing for David Karp to make money off of. That means we are the stars of our own most popular form of media. Our parents watched someone else on television, but we watch ourselves on the internet. The internet has caused us to be entitled by first providing a medium where we are provided whatever we want whenever we want it, and by making us the stars of that medium. [SOURCE]
Here’s a brilliant perspective on the Millenial generation from a platform where Millenials absolutely dominate. I swear on a living bible, academics and scholars will be studying these blogs in about 20 years.